Introduction Market definition and size The global entertainment and media market reached a sheer size of 2.1 trillion dollars in 2018, with a projection at 2.6 trillion dollars in 2023, according to the Global Entertainment & Media Outlook report by PwC.[1]...

Introduction Mobile payments have increased at a steady pace over the last decade: from 53 billion dollars in 2010 to 721 billion dollars in 2017[i]. The development of mobile payment solutions offered to the consumer fuelled this growth over...